Smarter LifeStyle Network at Data Driven Salon

Smarter LifeStyle Network will be participating at The Data Driven Salon event in Atlanta June 25-26, 2017. Won’t you join us?

Topics include driving client engagement, increasing retail profits, managing employee retention and client retention, understanding what your numbers mean, and more.

With Smarter LifeStyle Network, salons can increase their bottom line through the unique technology that we’ve developed that syncs videos between tablets and tvs in the reception and processing areas. Additionally, the interactive tablet allows stylists who may otherwise be uncomfortable selling products or services, to point out products and upsell services through the salon’s custom content in the stylebook or the style advice tabs on the tablets.

Watch the demo at Smarter LifeStyle Network and we’ll see you in Atlanta.

Modern Salon: CoCre8 at Premiere Orlando

Thank you to Modern Salon for sharing information about our friends at CoCre8!    From the Modern Salon Website:

CoCre8, the creative team of Christopher Dove and John Simpson, has been firing up fashion week, ramping up the runways, creating calm in the chaos of backstage and elevating education for the salon professional. Coming up at Premiere Orlando, the duo will be working with Schwarzkopf Professional as they present new color techniques and trends via their collection, “Obsession.”

“Schwarzkopf Professional has a really cool vibe,” Dove says. “We look at a few things when selecting brands to work with – culture, color, and creativity. We fell in love with their pigments but we also fell in love with their culture.”

“I’m kind of obsessed with the new BLONDME,” Simpson adds. “We know some stylists who spend all day doing blondes so why not create the best?…”


Read More at  



And don’t forget to check out SLN at The Data Driven Salon in June!

SLN will be at Data Driven Salon 2017

Are you or someone you know headed to Atlanta in June for The Data Driven Salon 2017?  Smarter LifeStyle Network will be there!  Read more from Salon Today.

“Your numbers are talking. Are you listening? Learn how to leverage your data to grow your business.

The Data-Driven Salon 2017 will provide a deep-dive into the metrics of “salon success.” We’ll take full advantage of the data resources of ZeeZor and Salon Today to share with participants how they “stack up” against the most successful salons. Related to this we will provide benchmarks and related best practices – from the industry’s leading salon owners and experts – to help participants drive improvement in a range of areas including retail and service sales, engagement, marketing and retention.
We’ll look at the role of technology in today’s salon, and how different salons are using data, digital tools, and online and social activities to drive their business.
This will be a peer-driven, hands-on experience, bringing together top salon owners and managers – all committed to success – in a facilitated and structured environment where they can better learn how to put data and technology to work for them.”


Read More and sign up today!


What successful owners have to say about leveraging data to drive success:

“As far as I’m concerned, the effective use of data will be the defining trait of successful salons in the future. At Gene Juarez, data isn’t a tool, it’s an obsession.”
-Scott Missad, owner of the Gene Juarez Salons and Spas in Seattle, Washington

“Running a salon is a lot like flying an airplane–pilots don’t fly by looking at the ground, they use instruments. Well, data is our instrument. If you run your business without your instruments, you can only go as high as you can see, BUT when you understand how to read your data, you can soar above the clouds,”
-Robert Cromeans, owner of the Robert Cromeans Salons in San Diego and Las Vegas

Salon Today: Marketing Ideas

Salons have marketing ideas pitched to them daily, and the idea of adding a revenue to those plans is as old as time.  Now, however, salons can use Smarter LifeStyle Network to market themselves while clients wait or during their processing time.  Stylists that have a difficult time upselling products and services have found ways to increase their sales by using the tools that Smarter LifeStyle network delivers.

Custom Content allows salon owners to tell clients about additional services, their products and their special packages.  As clients hold SLN tablets in their hands, they can navigate through the salon’s ABOUT page, look at their STYLEBOOK or get STYLE ADVICE, all while custom fashion, wellness and beauty programming is looped on TVs and the tablets throughout the salon.

Find out more about how one salon owner in Pittsburgh is using SLN to increase their bottom line.


Smarter LifeStyle Network in Salon Today

Salon Tablet SLN


Interns Wanted at SLN

Interns Wanted for Smarter LifeStyle Network!

Are you looking for something to do this summer?  Are you interested in new products? marketing? IT? Public relations?  Then we might be interested in talking to you.  You’ll need to have transportation and you’ll need to be located in the Greater Pittsburgh Area.


We are looking for an enthusiastic intern (or interns) to participate in a new product launch. This is a short-term assignment. However, for the right fit strong consideration will be given towards a more long-term role with our organization. The successful candidates could join our team and provide support as well as have administrative duties in developing and implementing the successful product test launch.

As an intern, you will collaborate with our marketing, IT and production teams in all stages of the launch campaign. Your insightful contribution will help develop, expand and maintain our business channels.
This internship will help you acquire various skills and provide you with knowledge of various business strategies. Ultimately, you will gain broad experience  and should be prepared to enter any fast paced work environment.

Interns’ responsibilities could include:

Collecting quantitative and qualitative data from our launch campaign
Serve as product evangelist/advocate

Supporting the project team in daily administrative tasks

Manage and update company database and customer relationship management systems (CRM)

Help organize events

Strong desire to learn along with professional drive
Solid understanding of different marketing and/ or business techniques

Excellent verbal and written communication skills

Excellent knowledge of MS Office

Familiarity with marketing computer software and online applications (e.g. CRM tools, Online analytics and Google Adwords)

Passion for the marketing/media/healthcare/software  industry and its best practices

Current enrollment in a related field preferred.

Interested?  Contact Us TODAY

GenOne Media Group is Affirmative Action/EEO employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran

About GenOne Media Group:

GenOne Media Group gives captive viewers across the country an engaging waiting room and reception experience. Smarter LifeStyle Network delivers customizable content through a combination of traditional LCD televisions and interactive tablets. Smarter LifeStyle Network offers brands and venues alike the opportunity to reach consumers at the point of decision. The average wait time in salons, heath care offices, including dental and chiropractic is 23 minutes!

Smarter LifeStyle Network offers quality content comprised of award winning health information, entertainment and lifestyle segments. The content we provide is completely customizable based on the needs and demographics of the audience.

Smarter LifeStyle Network programming is broadcast on LCD television screens as well as interactive tablets giving clients the ability to pro-actively pickup the hand-held device and engage in the content.

Programming is updated twice monthly, and also features local weather, surveys, informative pieces, and coupons that can be directly emailed or texted to the viewers’ cell phone or email address.

Smarter LifeStyle Tips: Creativity through Nature

Creativity through nature is the Smarter LifeStyle Tip of the day from our friends at Spirituality & Health Magazine. 

The original article from Spirituality & Health Magazine, written by Ruth Wilson explains how she has nurtured  her own personal creativity through nature.  Read more of Ms. Wilson’s article below:


Nurturing Creativity Through Nature

Here are 5 suggestions on how you might look to nature to enhance your own creativity.

As an educator and writer, I look to creativity as one of my most important tools.  I know that without a dose of creativity my lectures and writings will be dull and uninspiring. Yet, creativity isn’t something I can find on a shelf or summon as needed. Even with all the wonders of the internet, there’s no website I can use to tap into the wellspring of creative thinking.

But I have found a place that helps me and inspires me when I feel stuck or stymied or need some new ideas. I go to nature. At times, I’ll get up from my desk and take a walk. At other times, I just pause and look out the window to take in the view of the sky and the trees in our yard.

I know there are others, too, who look to nature to nurture their creativity.  I currently work as curator of an online research library promoting the reconnection of children with nature. These studies show that time in nature promotes more creative play, increased problem-solving skills, and improved attention.  Even images of nature can lead to more creative thinking.

One study found that high school students performed more creatively on a drawing task when images of natural environments were displayed before and during the drawing exercise. Another study, focusing on younger children, shows that play behaviors in natural environments tend to be more social and creative than play on traditional playgrounds.  This creativity is demonstrated, in part, through dramatic play where children often use natural “loose parts” (such as twigs, stones, pinecones, etc.) to represent something else.  A small branch, for example, becomes a magic wand or water and leaves become a pot of soup.

Some studies speak to the restorative properties of nature as an opening to more creative thought. They use the term “attention restoration theory” in reference to the way time in nature can replenish or restore our capacity for directed attention. They also use the term “stress reduction theory” when referring to the impact of nature experience on reducing stress and thereby improving our ability to think creatively.

Here are several suggestions on how you might look to nature to enhance your own creativity.

  1. Take a “nature break.”  Get outside and take a walk where you can experience the sights and sounds of nature. Daily tasks tend to take a toll on our ability to concentrate. They can also lead to a buildup of stress. Most of us know from experience that both attention fatigue and stress get in the way of creativity. Taking a nature break is one way to restore our ability to think creatively, but it’s not just about thinking—nature breaks also touch us at the feeling level. Don’t be surprised, if after a nature break, you’re not only thinking more clearly, you’re also inspired to express yourself in more creative ways…..”

Read More at Spirituality & Health Magazine Online.


Thank you to Spirituality & Health Magazine and this author Ruth Wilson.  

Healthy Eating: Pittsburgh Union Standard

By Jessica Cook

In Pittsburgh, new restaurants are opening up so frequently it’s hard to keep track of them all! One of the newest additions to our dining scene, however, has been so highly anticipated that many of us scoured social media and press releases regularly for any news of opening day: Union Standard, Chef Derek Stevens first restaurant in the beautifully renovated Union Trust Building downtown. Chef Stevens has been at the helm of many of Pittsburgh’s most acclaimed kitchens, but is best known for his decade plus of the elevated American cuisine he created at Eleven in the Strip District. While Chef Stevens himself is known for being a huge proponent of health and fitness, the local, seasonal fare you will find at Union Standard can be just as calorie laden as the food at other restaurants of it’s caliber. Here are some tips to help you make the healthiest choices on this new, exciting menu that features preparations traditional to the Mid Atlantic, Northeast and Appalachian regions of the United States.


  • Don’t miss the raw bar! The raw bar at Union Standard is, in many ways, the centerpiece of the sharp, minimalistic of the bar itself. Grab a local Fighting Elleck cider from Arsenal Cider House or a glass of sparkling if you’d like something to sip on. These dry options are lower in carbs and calories than cocktails and beer, and will compliment the seafood you’re about to enjoy. Oysters, clams, shrimp and even the crab legs here are all extremely fresh and nutritious. Shellfish in general are high in protein and low in fat. They are also a great source of nutrients and omega-3 fatty acids. Oysters and clams in particular have some of nature’s highest concentrations of zinc, iron and B12. Enjoying these items raw also imparts added benefits– the cooking process often leaches important vitamins and minerals from food. If raw seafood is too adventurous for you, go for the Oyster and Clam Stew in the “Firsts” section of the menu.
  • Go light on the bar snacks. This is the section of the menu where you ought to treat yourself sparingly or skip altogether. Most of these small, yet satisfying portions, are deep fried. If you have to choose just one, go for the smelts. They are lightly breaded, very delicious, and hard to find other places. Skip the aioli dipping sauce and opt for a squeeze of lemon. If you’d like to try any additional bar snacks, just go lighter through the rest of your meal. Remember that going out to eat, especially at fine dining restaurants, should be saved for special occasions– high-end menu items are often even worse for you than fast food! So don’t deny yourself something that sounds amazing for the sake of making your whole meal healthy. You are there to splurge and treat yourself, after all. Richer food can also make you feel full faster and longer, so don’t shy away from anything service staff or friends say you must try. Just listen to your body and modify your meal accordingly.
  • Be careful with the salads. Salads are a go-to for people trying to eat healthy, but on fine dining menus, they’re often the most calorie-laden and least nutritious items on the menu. Always ask your server or bartender how dressings are prepared, and ask to have them on the side whenever possible. Watch out especially for the beets here, which are laden with natural sugar and then seasoned with molasses. Of the three salad options, the Brussels Sprout, Castelfranco and Bibb salad with boiled miso dressing is your best bet. You could also skip salads altogether and try the Sea Scallops for your appetizer instead, which are flavorful, light and have more filling, lean protein than other options.
  • Get the chicken. Chicken, much like salads, are one of the first things people think to order when they’re trying to eat healthy. At Union Standard, you can stick to this piece of conventional wisdom. The chicken entree is probably it’s healthiest, with the hearty greens and sweet onion salad that accompany it. It is cooked on a wood-fired rotisserie, which imparts great flavor without the need to add too much extra salt or oil. If any of the other mains grab your attention, however, the beef options in particular stand out. Most of the proteins you’ll find at Union Standard– particularly the cuts from Jubilee Hilltop Ranch– are local and grass-fed, making them far more nutritious than entree options you’ll find at many other local restaurants.

Jessica Cook enjoys writing about healthy options for a Smarter LifeStyle.  

union standard jessica cook

Happy Oral Health Day

Oral Health Magazine recently shared a post about the global public oral health.

Smarter LifeStyle Network allows dentists to educate patients through videos and interactive tablets where patients can learn more about the latest best oral health practices.  

This article appeared originally on March 20,2017 at Oral Health. Thank you to Oral Health Magazine for giving us permission to share with our audience. 

“Today on World Oral Health Day, FDI World Dental Federation is myth busting what people around the world believe to be good oral health practices, encouraging them to become better informed and take action. Oral health is integral to our general health and well-being; impacting every aspect of our lives.

The results from a survey carried out in 12 countries, by YouGov on behalf of FDI, exposed a significant gap between what people believe to be good oral health practices, versus what they actually do. Eight of the countries reported that 50 percent or more of the people surveyed think it is important to brush your teeth straight after every main meal. Brazil, Mexico, Egypt and Poland were the worst offenders of this incorrect oral health practice (84%, 81%, 62% and 60% respectively). FDI recommends waiting at least 30 minutes after eating to brush your teeth to avoid weakening tooth enamel.
“These survey results highlight an alarming discrepancy between knowledge and actual good oral health practices,” said Dr Patrick Hescot, FDI President. “We want everyone to take control of their oral health this World Oral Health Day and understand that by adopting good oral hygiene habits, avoiding risk factors and having a regular dental check-up, they can help protect their mouths. A healthy mouth allows us to speak, smile, smell, taste, touch, chew, swallow and convey a range of emotions with confidence and without pain, discomfort and disease. Good oral health matters and translates to a better quality of life.”

Read the rest of the Article.

To learn more about World Oral Health Day. 

This article appeared originally on March 20,2017 at Oral Health. Thank you to Oral Health Magazine for giving us permission to share with our audience. 

SLN Dental Dentist

About the Featured Photo: Edgewood Dental Associates uses Smarter LifeStyle Network to engage and educate patients about proper oral health. An associate hands a patient a tablet as he checks in for his appointment. Photo by: Frank Olma, Olma Photography.

About the Featured Photo: Edgewood Dental Associates uses Smarter LifeStyle Network to engage and educate patients about proper oral health. An associate hands a patient a tablet as he checks in for his appointment. Photo by: Frank Olma, Olma Photography. 

Rock Star Color: Modern Salon

A big thank you to Modern Salon Magazine for sharing their talent with our readers! The article is originally from Modern Salon September 2016 by Beauty and Fashion Director, Maggie Mulhern. 
Color Conversion: The Rock Star Tweak 

By Maggie Mulhern

Smarter LifeStyle Network Modern Salon
“Joy is the quintessential rock star,” says Eva Scrivo of her singer, songwriter and voice coach client. “She has been making music for almost all of her life. At 57, she rides her bicycle all over Manhattan and Brooklyn, is active and energetic, and is clearly not defined by her age. I wanted to give her a look that embodied that youthful feel.”Scrivo, known as the “Princess of Balayage,” knew some well placed highlights (to brighten the look) and lowlights (for dimension), along with a slight color conversion through a neutral toning, would bring out the best in her rocker client.

Read the rest of the article at Modern Salon

Smarter LifeStyle Tips: Recognizing the Importance of Rest

Thank you to Spirituality & Health Magazine for allowing us to share their tips for a Smarter LifeStyle with our readers.  Recognizing the Importance of Rest

By: Kalia Kelmenson

We are a culture of go-getters. Often we feel guilty for taking a break and stepping away from our work. Recent research shows that it may be that stepping away is the very thing we need in order to be more creative and productive.

When you have had a long day at the office, you may be tempted to drop into the couch with a glass of wine and the remote control, but this form of turning off may not be the one that actually restores you. In his recent book Rest: Why you Get More Done when you Work Less, Alex Soojung-Kim Pang explores the world of deeply restorative and deliberate down time. It turns out that tapping into your creative potential includes some very important acts of tuning out the focused mind. Try these new ideas for rest the next time you feel empty of ideas or energy:

Read the rest of Kalia Kelmenson’s blog at Spirituality & Health…

Read more